The STRAIGHT UP Ceramic Straightening Brush gives you smooth, straight, frizz-free hair in half the time it takes to use a flat iron. Ceramic heated plates surround individual ionic bristles that simultaneously section and straighten as they glide down the hair. Powerful, instant ceramic heat is evenly distributed across the surface to deliver super straight, shiny hair in one pass. Just use this tool exactly how you would use a straightening iron - quick and easy! • 65 Powerful Ceramic Heated Plates • 7 Heat Settings from 330°F to 450°F • Cool Tip Ionic Bristles • Digital Temperature Display • Professional Swivel Cord • Automatic Shut Off